Cookies

What are cookies?

This Cookie Policy explains what cookies are and how we use them, the types of cookies we use i.e., the information we collect using cookies and how that information is used, and how to manage the cookie settings.

Cookies are small text files that are used to store small pieces of information. They are stored on your device when the website is loaded on your browser. These cookies help us make the website function properly, make it more secure, provide a better user experience, understand how the website performs, and analyze what works and where it needs improvement.

How do we use cookies?

As with most of online services, our website uses first-party and third-party cookies for several purposes. First-party cookies are primarily necessary for the website to function the right way, and they do not collect any of your personally identifiable data.

The third-party cookies used on our website are mainly for understanding how the website performs, how you interact with our website, keeping our services secure, providing advertisements that are relevant to you, and all in all providing you with a better and improved user experience and help speed up your future interactions with our website.

Types of Cookies we use

Necessary

Cookie Duration Description
__cfduid 29 days Used by the Cloudflare content network to identify trusted web traffic.
__cfruid session This cookie is a part of Cloudflare’s services – including load balancing, providing website content, and providing a DNS connection for website operators.
cookieyes-consent 1 year Holds the cookie settings of the user.
wp-wpml_current_language 1 day Holds the selected website language.
_lscache_vary 2 days Used by the website to display the correct version of the website depending if a user is logged in.

Analytics

Cookie Duration Description
_dc_gtm_* 1 minute Used to throttle the request rate.
_ga 14 months Used to distinguish users.
_gac_ 90 days Google Analytics sets this cookie to measure user activity and performance of ad campaigns.
_gat* 1 minute Used to throttle the request rate. When Google Analytics is deployed via Google Tag Manager, this cookie is called _dc_gtm_*.
_gid 1 day Used to distinguish users.
ga_client_id 14 months Google Analytics sets this cookie to register statistical data on users’ behaviour on the website for internal analytics by the website operator
_ga_client_id 2 years A unique, randomly generated string that gets stored in the browser’s cookies, so that subsequent visits to the same site can be associated with the same user.
MUID 28 days Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes.
CLID 1 year Identifies the first-time Clarity saw this user on any site using Clarity.
messagesUtk 13 months HubSpot sets this cookie to recognize visitors who chat via the chatflows tool.
hubspotutk 13 months This cookie is used by HubSpot to store and track a visitor’s identity​.
_hjSession_* session This cookie is used by Hotjar to provide functions across pages.
__hstc 1 year 24 days This is the main cookie set by Hubspot, for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session).
_hjAbsoluteSessionInProgress session This cookie is used by Hotjar to store unique visits.
__hssc 30 minutes This cookie keeps track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. It contains the domain, viewCount (increments each pageView in a session), and session start timestamp.
_hjSessionUser_* 365 days Stores a unique user ID.
_hjIncludedInSessionSample_* 30 minutes Determines if a user is included in the site’s daily session limit data sampling.
ln_or 1 day This cookie registers statistical data on users’ behaviour on the website. Used for internal analytics by the website operator.
__cf_bm 1 day This cookie is used to distinguish between humans and bots.
_clsk 1 day Connects multiple page views by a user into a single Clarity session recording.
_clck 1 year Persists the Clarity User ID and preferences, unique to that site is attributed to the same user ID.

Advertisement

Cookie Duration Description
_fbp 90 days Used by Facebook to deliver a range of advertising products, such as real-time bids from third-party advertisers.
fr 90 days The “fr” cookie is used to deliver, measure and improve the relevancy of ads 
tr session The tr cookie contains an encrypted Facebook user ID and browser ID and is set by Facebook for targeted and optimized advertising.
__gads 18 month Used by Google DoubleClick to measure interactions with ads within the domain and prevent the same ads from being served too often
__Secure-3PAPISID 2 years Used for targeting purposes to profile the interests of website visitors in order to show relevant and personalized Google advertising.
__Secure-3PSID 2 years Used for targeting purposes to profile the interests of website visitors in order to show relevant and personalized Google advertising.
__Secure-APISID 2 years Used for targeting purposes to profile the interests of website visitors in order to show relevant and personalized Google advertising.
__Secure-HSID 2 years Used for security purposes to store digitally signed and encrypted records of a user’s Google Account ID and last login time, enabling Google to authenticate users, prevent fraudulent use of login credentials, and protect user data from unauthorized parties. This may also be used for targeting purposes to display relevant and personalized ad content.
__Secure-SSID 1 month This information is used to store information about how you use the website and any advertisements you have seen prior to visiting this website. In addition, it is used to tailor advertisements to Google properties by storing your recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website.
_gc_dc 90 days With the conversion linker tag, ad click information is stored in cookies.
_gcl_au 90 days Used to monitor how often people who click on ads ultimately take an action on the website (e.g., make a purchase) so that Google advertising can determine that you clicked on an ad and subsequently visited the website. Not used by Google for personalized ad targeting and only persists for a limited time.
_gcl_aw 90 days With the conversion linker tag, ad click information is stored in cookies.
1P_JAR 1 month These cookies are used to collect site statistics and track conversion rates.
NID 6 months Used to store settings in a unique Google ID to remember your information, such as your preferred language (e.g. English), how many search results to show per page (e.g. 10 or 20), and whether or not you want Google’s SafeSearch filter enabled. These settings can be used for optimized and/or personalized advertising on Google networks.
APISID 2 years Personalizes Google ads on websites based on recent searches and interactions.
Conversion 90 days Used by Google to track sales and other transactions from Google Ads.
CONSENT permanent Used to store Google network advertising settings in targeted advertising.
DSID 2 weeks Used for targeting purposes to store Google IDs so that your activity can be linked across devices (if you have previously signed into your Google account with another device) to display relevant and personalized ads across all devices.
HSID 2 years This cookie is used to authenticate users, to ensure that only the actual owner of an account can access that account.
IDE 390 days Cookie for ad preferences for non-Google websites.
NID 6 months Used to store settings in a unique Google ID to remember your information, such as your preferred language (e.g. English), how many search results to show per page (e.g. 10 or 20), and whether or not you want Google’s SafeSearch filter enabled. These settings can be used for optimized and/or personalized advertising on Google networks.
OTZ 1 month The OTZ cookie is set by Google Analytics and is used to provide an aggregate analysis of website visitors.
SAPISID 2 years Google enables this cookie to collect user information for videos hosted by YouTube.
SID 2 years Used for security purposes to store digitally signed and encrypted records of a user’s Google Account ID and last login time, enabling Google to authenticate users, prevent fraudulent use of login credentials, and protect user data from unauthorized parties. This may also be used for targeting purposes to display relevant and personalized ad content.
SIDCC 1 year Google Analytics uses this security cookie to protect a user’s data from unauthorised access.
SSID 2 years This information is used to store information about how you use the website and any advertisements you have seen prior to visiting this website. In addition, it is used to tailor advertisements to Google properties by storing your recent searches, your previous interactions with an advertiser’s ads or search results, and your visits to an advertiser’s website.
test_cookie 1 day Used to check if the user’s browser supports cookies.
personalization_id 2 years This cookie tracks activities on and off Twitter for a personalized experience
guest_id_ads 2 years This cookie is for advertising when logged out
guest_id_marketing 14 days This cookie is for advertising when logged out
guest_id 2 years This cookie is for authentication
muc_ads 2 years This cookie is used for tracking and targeting purposes due to Twitter integration.
muc 7 days ?
usida session A Facebook cookie that collects a combination of the user’s browser and a unique identifier and is used to target ads to users.
locale 7 days The locale cookie can be used by websites to store the user’s preferred language or region, but is not as widely used as other cookies. It is used to adjust the website’s settings to the user’s language or regional preferences. The cookie does not usually collect personal information unless you actively share it with the website
sb 30 days sb is a cookie used by Facebook to collect information about your activities on websites that have integrated Facebook services. It helps Facebook display personalized ads based on your interests and measure the performance of ad campaigns. The cookie does not typically store personal information unless you actively share it with Facebook.
oo 30 days ?
datr 21 days datr is a cookie from Facebook that is used to verify user identity and detect fraudulent activity. It is used for the protection and security of the platform. The datr cookie contains a unique identifier to identify the user during the session on different websites.
wd 30 days wd is a cookie used by Facebook to detect the width of the browser window. It helps Facebook adjust the display of content according to the screen size. The cookie does not usually collect personal information unless you actively share it with Facebook. It remains stored on your device for a limited time to help customize content on future visits.
__Secure-3PSIDCC 2 years Used by Google for targeting purposes to profile the interests of the website visitor and display relevant and personalized Google advertising.
AEC 6 month Ensure that requests within a browsing session are made by the user, and not by other sites
__Secure-ENID 12 month To secure digitally signed and encrypted data from the unique Google ID and store the most recent login time that Google uses to identify visitors, prevent fraudulent use of login data and protect visitor data from unauthorized parties.
OGP ? ?
OGPC 1 month This cookie enables the functionality of Google Maps.
__Secure-3PSIDTS 2 years Google’s “__Secure-3PSIDTS” cookie collects information about your interactions with Google services and ads. It is used to measure advertising effectiveness and deliver personalized content based on your interests. The cookie contains a unique identifier
__Secure-1PSIDCC 1 year Google’s “__Secure-1PSIDCC” cookie collects information about your interactions with Google services and ads to provide personalized content and advertising. It contains a unique identifier.
__Secure-1PSIDTS 1 year Google’s “__Secure-1PSIDTS” cookie collects information about your interactions with Google services and ads. It contains a unique identifier.
__Secure-1PAPISID 13 months Google’s “__Secure-1PAPISID” cookie collects information about your interactions with Google services and ads. It contains a unique identifier.
ADS_VISITOR_ID ? The “ADS_VISITOR_ID” cookie from LinkedIn collects information about visitors to a website in order to display relevant ads.
li_sugr 90 days The “li_sugr” cookie is used by LinkedIn to collect information about the user’s use of the website. It helps LinkedIn provide personalized content and advertising based on the user’s interests and behavior.
lidc 1 day The “lidc” cookie is used by LinkedIn to collect information about the user’s use of the website. It is used to improve the performance of the website and to provide personalized content and advertising.
bcookie 1 year The “bcookie” cookie is used by LinkedIn to collect information about the user’s use of the website. It is used to improve the user experience, implement security measures and provide personalized content and advertising.
li_gc 40 days LinkedIn’s “li_gc” cookie is used to store the user’s consent to cookie settings. It allows LinkedIn to manage the user’s consent regarding the use of cookies and to maintain the appropriate settings.

Manage cookie preferences

You can change your cookie preferences at any time by clicking the above button. This will let you revisit the cookie consent banner and change your preferences or withdraw your consent right away.

In addition to this, different browsers provide different methods to block and delete cookies used by websites. You can change the settings of your browser to block/delete the cookies. Listed below are the links to the support documents on how to manage and delete cookies from major web browsers.

Chrome: https://support.google.com/accounts/answer/32050

Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac

Firefox: https://support.mozilla.org/en-US/kb/clear-cookies-and-site-data-firefox?redirectslug=delete-cookies-remove-info-websites-stored&redirectlocale=en-US

Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc

If you are using any other web browser, please visit your browser’s official support documents.