Marketing Strategy A Societal Marketing Concept What is Societal Marketing? Societal marketing puts human welfare first, not profit. Social responsibility is paramount, so a Societal Marketing Concept develops a...
How-To Guides 5 Tips for Successful Virtual Teams What is a Virtual Team? A virtual team consists of a group of people who interact with each other through...
Tool Reviews The 10 Best Product Management Tools in 2021 There are many challenges to overcome when it comes to product planning. We have collected 10 Product Management tools to...
Technology Implementation How Does Behavior Driven Development Works? Today it is no longer necessary to spend weeks testing a finished software for functionality. One can easily find out...
Digital Transformation Implementing a Hybrid Workplace More and more companies are changing their work model to the hybrid model. Companies that want to generate new employees...
Tool Reviews What is Product Adoption and Why Is It Important? Product design is about creating products that people use. Product adoption is how you can generate customers and create your...
How-To Guides 7 Ways To Boost Your Team and Company Motivate your team by cheering them on! Because motivation is important for the position satisfaction of the employees. And that...
Big Data Analytics How Can You Become A Data Engineer The growing amount of data in companies also brings with it new position descriptions and professions in the Big Data...
Industry Insights What Exactly Is A Product Marketing Manager? In the diverse field of product management, there are many types of product managers. Among others, there are the regular...
