What Is Change Management and How Can It Help?
Author: Simone Kohl
· < 1 min readWhat is Change Management?
- Change management means making controlled changes to structures or processes. The goal is to achieve sustainable changes within the organization. It is a strategic orientation and is therefore based on the goals of the company.
- Use this when a new strategic orientation is necessary. For example, when new markets are opened up or another company is bought.
- In these cases, it is usually not enough just to plan a new strategy. The behavior of all employees and the corporate culture must change to adapt to the new tasks and management systems.
5 Success Factors of Change Management
- A Consistent Strategy
- The project absolutely needs a coherent strategy.
- You should motivate employees to participate in the change, this way, they understand the strategy and can contribute to its successful implementation.
- In addition, preparation is important to plan resources and define concrete measures.
- Define Clear Goals
- As with most things, you have to set goals so that everyone knows why you make those changes.
- The goals must be present in both the strategy and the implementation.
- It helps to use SMART goals as a guide.
- Involve Employees
- Because the change is also a change for the employees, it is essential to involve them.
- This motivates employees to actively participate in change management.
- Create a Sense of Achievement
- The project can be divided into small sub-projects, in this way, even small steps and successes can be communicated and rewarded within the company.
- This in turn ensures that it is more likely to be accepted by all those involved and that employees are also committed in the long term.
- Create Transparency
- To create transparency, there should be good communication within the company.
- It is important to communicate the goals and visions again and again.
- This includes information about obstacles, risks, and successes.
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