Digital Transformation Digital product development You can find digital products in almost every company. Innovative, customized and personalized solutions are a challenge for many companies....
Digital Transformation What Is Change Management and How Can It Help? What is Change Management? 5 Success Factors of Change Management 1. A Consistent Strategy 2. Define Clear Goals 3. Involve...
Industry Insights What Does An Online Marketing Manager Do? In most companies, there are Online Marketing Managers. Their position is to position the company so that it is visible...
Marketing Strategy 6 B2B-Marketing Trends in 2021 B2B marketing will also change in 2021. Companies are investing more in the digital sector. This also means new challenges...
Marketing Strategy B2B Marketing – What Is It? What is B2B Marketing? B2B (business-to-business) marketing is the business relationship between two companies or organizations. It refers to any...
Marketing Strategy Digital Strategies in Pharma Marketing Pharma Marketing is the advertising for the sale of pharmaceutical products and medicines. The difference from other products is that...
Tool Reviews Agile Metrics Agile methods have become indispensable in companies. This also increases the desire to measure the performance of employees. Using agile...
How-To Guides 3 Principles For Agile Project Management We have already presented the 12 principles of agile working in a blog post. In this blog post, we listed...
Tool Reviews The 4 Agile Project Management Tools Agile Tools support an agile methodology such as Scrum or Kanban.The Scrum Master assumes the project management role and is...