Blog - Vollcom Digital

10 tips for SEO

If a company wants to take the website further with the help of search engine optimization, there are some points to consider. Here are 10 tips for SEO that can help.

Feb 9, 2021

Digital Lifestyle

The waterfall model

A classic model of project management is the waterfall model. It is often used in companies with hierarchical structures.

Feb 9, 2021

Digital Lifestyle

Lead generation

Whether it’s a website, blog post, or newsletter signup, many companies use content interest for Lead Generation.

Feb 9, 2021

Digital Lifestyle

What does a “Performance Marketing Manager” do?

There are many different areas in online marketing. In performance marketing, we talk about performance-oriented marketing. One uses instruments of online marketing to make interactions measurable. Performance marketing is about further optimizing the advertising tools used on the Internet. Therefore, the performance marketing manager must be able to think analytically and profit-oriented. But what exactly […]

Feb 9, 2021

Digital Lifestyle

Digital product development

You can find digital products in almost every company. Innovative, customized and personalized solutions are a challenge for many companies. By using digital product development, a company can face these challenges more easily.Here you can find the advantages and important aspects of digital product development:

Feb 8, 2021

Digital Lifestyle

Change Management

Definition – what is change management? Change management means making controlled changes to structures or processes. The goal is to achieve sustainable changes within the organization. It is a strategic orientation and is therefore based on the goals of the company.Use this when a new strategic orientation is necessary. For example, when new markets are […]

Jan 28, 2021

Digital Lifestyle

Online Marketing Manager (m/w/d)

In most companies there are Online Marketing Managers. Their job is to position the company so that it is visible online.

Jan 28, 2021

Digital Lifestyle

6 B2B-Marketing Trends 2021

B2B marketing will also change in 2021. Companies are investing more in the digital sector. This also means new challenges for marketing. Here are 6 B2B marketing trends for 2021.

Jan 27, 2021

Digital Lifestyle

B2B Marketing – What is that?

What is B2B Marketing? B2B (business-to-business) marketing is the business relationship between two companies or organizations. It refers to any products that you do not supply directly to the end user. The focus is on marketing related to products or services that one company sells to another.Unlike B2C (business-to-consumer) marketing, the B2B sector is more […]

Jan 26, 2021

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